Northstar Travel Group has appointed Jeff Higley
as President of the BHN Group.
Higley, currently Senior Vice President of
Communications Strategy for STR Global, will assume the role on 6 May 2019, reporting to
Alicia Evanko, Senior Vice President, Events, Northstar Travel
BHN Co-Founder, Jim Burba, will transition
to the role of strategic advisor.
The BHN Group
organises conferences for the hotel and tourism investment
community, producing the following ten hotel investment
Americas Lodging Investment Summit (ALIS) in Los Angeles; ALIS Law
in Los Angeles; ALIS Summer Update; Alternative Ownership
Conference Asia Pacific (AOCAP) in Singapore; Caribbean Hotel &
Resort Investment Summit (CHRIS) in Miami; Hotel Investment
Conference Asia Pacific (HICAP) in Hong Kong; HICAP UPDATE in
Singapore; Hotel Investment Forum India (HIFI) in Mumbai; Hotel
Opportunities Latin America (HOLA) conference in Miami; Hotel
Investment Conference Europe (Hot.E) in London; and HICAP
Australia New Zealand (HICAP ANZ) in Sydney.
“For the past nearly 35 years, I have had the privilege of
bringing the global hotel investment community together to
network, learn and conduct business,” Burba said. “Working with
our great partners and the incredible team at BHN, we built an
amazing portfolio of events around the world. The first step in
transitioning this portfolio to even greater heights was the sale
to Northstar two years ago. I am delighted that we have now found
the perfect successor for my role in Jeff Higley. I have known
Jeff for nearly two decades and have tremendous respect for his
knowledge of the industry, his leadership skills and vision. I
look forward to my new role, assisting Jeff with the transition
and serving as a resource and advisor.”
The first conferences
that will have Higley at the helm will be the Hotel Opportunities
Latin America (HOLA) and Caribbean Hotel & Resort Investment
Summit (CHRIS), taking place 20-23 May 2019 in Miami.
“We’re thrilled to welcome
Jeff to the team and are looking forward to continuing our
relationship with Jim Burba in his advisory role. Jeff is a highly
experienced leader and brings a wealth of experience and knowledge
that will help The BHN Group grow and bring tremendous benefits to
all who attend the conferences,” said Alicia Evanko.