Wed, 20 Feb 2019

Best Western Completes Acquisition of Worldhotels

Best Western has completed its acquisition of Worldhotels, a collection of approximately 300 hotels and resorts in destinations around the world.

Best Western says that the Worldhotels brand “will play a critical role in enhancing Best Western’s portfolio of offerings to include the upper upscale and luxury segments”.

The Worldhotels Collection is classified into three tiers: Worldhotels Luxury, Worldhotels Elite and Worldhotels Distinctive.

Anam Cam Ranh in Vietnam. Click to enlarge.

“In the coming months, our focus will be to unlock Worldhotels’ potential by improving revenue delivery to its hotels while protecting its independent identity. We truly believe our platform and revenue engines will benefit Worldhotels and attract many more independence–minded, quality hotels to join the brand. We are very pleased that Geoff Andrew will continue as CEO of Worldhotels for the foreseeable future,” said David Kong, President and CEO of Best Western Hotels & Resorts.

Geoff Andrew, CEO, Worldhotels, said, “As we join forces, the combined power of our brands sets the stage for a bright future for both Best Western and Worldhotels. Through its established senior leadership team and regional presence in each market, Best Western brings a new level of expertise that will undoubtedly help grow the Worldhotels brand in key markets.”

Financial details of the acquisition have not been disclosed.

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