Hotel Alexandra, a new 840-room hotel in the
North Point district of Hong Kong, has appointed CeCe Hoang as
Director of Marketing Communications.
CeCe will be responsible for building and
leveraging the hotel’s brand awareness by utilizing result-driven
marketing initiatives in local and global markets, as well as the
strategic planning of online and offline content marketing
With more than 12 years of experience in the
hospitality and food & beverage industry, CeCe has extensive
knowledge of branding and marketing initiatives performed in
traditional and digital platforms.
Prior to joining Hotel Alexandra, CeCe was
responsible for spearheading innovative marketing campaigns for
her previous companies including international exposure through
famed South Korean variety programs ‘Dream Team’ and ‘Running
How's Business in HK? Interview with GM of Ibis North Point,