Messe Berlin, one of the world's top trade fair
and event organizers, has become a member of the World Tourism
Alliance (WTA), a non-governmental, nonprofit tourism
Established in China in 2017, the WTA has 182
members in 38 countries and regions.
“In this multi-layered world the WTA truly plays
a unifying role in the drive for global cooperation and
development in tourism“, said Dr. Martin Buck, Senior Vice
President, Travel & Logistics Messe Berlin. “Its message of
integration and cooperative dialogue has convinced us in the same
way as leading tourism representatives, destinations and
institutions around the world. As the World’s Leading Travel Trade
Show we share this vision too”.
WTA’s Secretary-General, Mr. Liu Shijun, said, “We are very much honored that Messe
Berlin has joined WTA and confident that with its expertise and
experience we can build a more competitive and responsible tourism
industry for the benefit of all.”
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