TravelNewsAsia.com
Mon, 9 July 2018

Whitbread Secures Planning Permission for 294-Room hub by Premier Inn Hotel in London

Whitbread has secured planning permission for a 294-bedroom hub by Premier Inn hotel at 191 Old Marylebone Road in Marylebone, London NW1.

 Granted late last month by LB Westminster, the decision unlocks a major redevelopment of a site that Whitbread purchased freehold in 2016.

191 Marylebone Road is just a few minutes’ walk from both Marylebone and Paddington mainline stations and adds another Zone 1 hotel into Whitbread’s expanding portfolio.

Whitbread has secured planning permission for a 294-bedroom hub by Premier Inn hotel at 191 Old Marylebone Road in Marylebone, London NW1. Granted late last month by LB Westminster, the decision unlocks a major redevelopment of a site that Whitbread purchased freehold in 2016. Click to enlarge.

The new hub by Premier Inn at Marylebone is expected to open in 2021, generating approximately 60 new jobs.

 There are currently seven hub by Premier Inn hotels open and trading in London with a further seven in planning or construction.

Owen Ellender, Development Manager for Whitbread, said, “We’re investing in building our hub by Premier Inn brand across London and this site in Marylebone where two transport hubs meet is the ideal location. This project demonstrates Whitbread’s capability to deliver on effective real estate deals, purchasing assets freehold and securing hotel consents. The flexibility to do the right deal for the best sites is what marks Whitbread out and 191 Old Marylebone Road is an excellent example of this approach in action.”

191 Marylebone Road is a former 54,000 sq ft office building which Whitbread purchased (freehold) for Ł31.25m with vacant possession. Whitbread will regenerate the site for a 13-storey hotel with a ground floor café in line with the hub by Premier Inn brand.

Derek Griffin, Head of Acquisitions – London and South & East England for Whitbread, said, “Whitbread’s property strategy enables the business to invest in both freehold and leasehold sites in order to secure the best locations and the best returns on capital invested. The 191 Old Marylebone Road scheme is a prime example of Whitbread identifying a location, taking informed planning risk on a change of use, and bringing an excellent new site into the operational hub by Premier Inn portfolio.”

In its last financial year, Whitbread secured deals for 31 new Premier Inn and hub by Premier Inn hotels across the UK, contributing a further 4,300 rooms to the secured development pipeline. In its Preliminary results presentation on 25 April 2018, the business  confirmed it has more than 14,700 Premier Inn and hub by Premier Inn bedrooms in its committed pipeline and expects to achieve its target of 85,000 bedrooms by 2020.

Two new hub by Premier Inn hotels are scheduled to open in central London during the financial year 2018/19, one at Berwick Street, Soho and the other at Bank in the City.

See also: airBaltic Airbus A220-300 HD Video and Podcast Interview with Martin Gauss, CEO.

See latest HD Video Interviews, Podcasts and other news regarding: Whitbread, Premier Inn, London.

Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address to the right. You can also stay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
     
Latest Travel News
Advertising
Advertising
Copyright © 1997-2018 TravelNewsAsia.com