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Fri, 9 Nov 2018

Hotel Sofia Barcelona to Join The Unbound Collection by Hyatt

The Selenta Group has confirmed that the Hotel Sofia Barcelona will join The Unbound Collection by Hyatt in January 2019.

The 465-room property is located in central Barcelona and is owned and managed by the Selenta Group.

“Hotel Sofia Barcelona is an exciting project for Hyatt as it provides us with entry into a market that is in high demand and strengthens the overall offering of The Unbound Collection by Hyatt brand,” said Maria Ashton, development director, Europe for Hyatt. “The hotel’s rich history coupled with contemporary and luxurious design perfectly fits the brand’s promise of creating story-worthy and unforgettable experiences.”

Infinity bathroom at Hotel Sofia Barcelona. Click to enlarge.

Opened as Barcelona’s first five-star hotel in 1975, Hotel Sofia Barcelona is named after Princess Sofia of Greece and Denmark, wife to the former King of Spain Juan Carlos I. The hotel has hosted many heads of states and was well known as Queen Sofia’s home while she was in Barcelona.

The hotel boasts 465 rooms and suites, five F&B outlets, a Mediterranean-inspired spa, a tropical garden pool and a fitness center.

Hotel Sofia Barcelona is located in an upscale and prime neighborhood on Avenida Diagonal, one of Barcelona’s main avenues in the heart of the city. Guests are amidst the financial and commercial district, just two minutes away from the Camp Nou stadium, and only a short walk from two large shopping centers – Illa Diagonal and El Corte Inglés – which offer a wide variety of luxury retail, restaurants, cinemas and leisure options.

“We are delighted to work with Hyatt to bring this exclusive and modern hotel as part of The Unbound Collection by Hyatt brand. We expect our presence and reputation in Barcelona and neighboring cities will ensure Hotel Sofia Barcelona flourishes under this brand,” said Jordi Mestre, executive president, Selenta Group.

Hotel Sofia Barcelona will be an exciting addition to the steadily expanding portfolio within The Unbound Collection by Hyatt, joining the newly opened Nish Palas in Istanbul and the iconic Hôtel Martinez in Cannes.

 Additional hotels expected to open in the near future under The Unbound Collection by Hyatt brand in Europe include Great Scotland Yard Hotel in London, Párisi Udvar Hotel in Budapest and Hôtel du Louvre in Paris, signalling significant growth for the brand across the region.

“We are very pleased to announce that The Unbound Collection by Hyatt brand is arriving to Barcelona with Selenta Group. Our positioning fits perfectly with Hyatt as a premium and high-quality brand. This collaboration will place Barcelona as an international city just on top of every travel list,” said Ramon Borrell, CEO, Selenta Group.

Other Hyatt properties in Spain include Hyatt Centric Gran Via Madrid and Park Hyatt Mallorca.

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