SITA has acquired Mexia Interactive, a leading
global provider of curb-to-gate passenger analytics for the air
The company, founded in 2011, is based
in Winnipeg, Canada.
Mexia’s technology identifies and predicts
bottlenecks in various queues such as check-in, security and taxi
lines while monitoring the amount of time passengers spend in
airports. The company also helps airports find non-aeronautical
revenue potential by providing shopper numbers, conversion rates,
and trends through insights on passengers dwelling in the airport.
Barbara Dalibard, CEO of SITA, said, “Airports
increasingly need comprehensive and sophisticated technology
solutions that help them meet the continued growth in passenger
numbers while improving the overall airport experience. This is a
market where SITA is strongly focused and where we can deliver
real value. With the acquisition of Mexia we will strengthen our
airport portfolio, providing our customers with automated
predictive analytics and detailed passenger flow management
throughout the airport.”
Demand for queue management solutions has in the
past few years emerged as a key focus area for airport operators.
According to the 2018 Air Transport IT Insights Survey, the
implementation of ‘wait-time monitoring’ has jumped from 31% of
airports in 2017 to 42% in 2018.
Glenn Tinley, President of Mexia, said, “Our
ground-breaking technology provides seamless integration with
SITA’s Airport Management, Passenger Flow Management and AirportPulse solutions. We are extremely excited about the
additional benefit our existing customers will receive from the
wider SITA portfolio while helping SITA deliver additional value
and benefits to their established customer base.”