SAS is doubling the number of flights on which
it offers pre-order
By extending the
pre-order concept to more travellers on short haul flights from
October 2018, SAS is helping to not only improve the inflight
experience, but also reduce food waste.
Starting with flights departing from 1 October 2018,
be able to pre-order from the full day and evening menus
on SAS Scandinavian and European flights with 80 minutes or more flight
time, instead of 120 minutes as is the case today.
Travellers can choose from an assortment of 11 fresh food
selections, including the well-received New Nordic by SAS salad
cubes launched in spring 2017.
“Pre-ordering meals are
popular and appreciated among our passengers,” said Thérèse
Lorenius, VP Product & Services. “It is a modern,
premium and innovative service concept, which allows travelers to
customize their journey and order precisely that kind of food they
wish to enjoy on board, for example vegan, gluten free, or
specific types of meat-dishes. This is why we have chosen to
double the number of flights where the pre-order concept is
available. SAS always strives to be at the forefront of innovation
and pioneering the next generation of traveling.”
meals when traveling with SAS is easy. Travelers can do it during
the booking process, or choose to do so at a later stage by
logging in to the “My bookings” page on the SAS website. Not only
does the customer get to enjoy their favourite food, the airline
also cuts down on waste.
“We have always been very keen
on providing a premium travel experience for our passengers, and
minimizing the food waste is definitely in line with this. The
higher reliance on pre-order means that the loading of fresh food
will be more accurate and customized. Every measure counts and
will help us reach our sustainability goals. Reducing food waste
and excess weight is an important step in that direction,” said
Gustaf Öholm, Head of Onboard Product Services & Ancillary.
On European routes with a flight time of 3 hours or
SAS continues to load a wide assortment of fresh food on board,
including the New Nordic by SAS salad cubes during the day. Salad
cubes will no longer automatically be loaded on European and
Scandinavian flights shorter than 3 hours.