Saving Boracay Island, Philippines - PHIST
Interview with Cyndy Tan Jarabata
[HD video and podcast
below] Boracay is one of the most beautiful places on
earth. The island has been a powerful magnet for both local and
foreign tourists for many years, first mainly with backpackers and
partygoers, but in recent years some luxury hotels have opened
changing the demographics of the island's visitor arrivals.
The island is famous for its white sandy
beaches, the friendly hospitality and the great fun that can be
hand there, but earlier this year Boracay made the headlines of
major media outlets around the world for an entirely different
reason. It was closed down! President Rodrigo Duterte proclaimed
it a cess pool and as the island is so very important to the
nation's coffers he ordered the island to be cleaned up - to make
it more sustainable before the island's reputation and
infrastructure were damaged beyond repair.
So how is that going? What happened to the
35,000 people or so who were directly affected by this
presidential decision and have other islands taken heed and
started to clean up their act? These are just a few of the many,
many questions we put to Ms. Cyndy Tan Jarabata, President and CEO
of Tajara Leisure and Hospitality Group.
Cyndy, a Filipina who was born in Boracay, has
worked in the travel and tourism industry for many years and today
her company works as a consultant on hotel developments within her
beautiful home country.
Cyndy was also one of the main speakers at
PHIST (Phuket Hotels for Islands Sustaining Tourism) in Phuket on
24 September where she gave the 550+ delegates an update on
Steven Howard of TravelNewsAsia.com sat
down with Cyndy in Bangkok on 26 September to learn about what is
happening to one of the world's most idyllic holiday destinations
and ask her a few questions about Boracay Island, Philippines.