British Airways has appointed Andrew Brem
as Chief Commercial Officer and a member of the British
Airways Management Committee.
Andrew will join British Airways on
29 October 2018 and will report to Chairman and CEO, Alex Cruz.
Andrew's most recent position was as Chief Digital Officer
at Aviva, overseeing digital
growth, transformation and customer propositions. Prior to Aviva,
he was Managing Director of British Gas’ connected homes
business, where he launched Hive.
Andrew has also previously held
leadership positions at Carphone Warehouse and ASDA.
Chairman and CEO of British Airways, said, “I am thrilled to
welcome Andrew to British Airways. Andrew is a great talent with
extensive experience of leading and growing consumer businesses.
We are investing £4.5 billion in our products and services over
the next five years and Andrew will be instrumental in
accelerating our transformation and strengthening our commercial
offer. We are all looking forward to working with him.”
Andrew replaces Adam Daniels who will join Avios
as Chief Commercial Officer.