For the first time in Japan, ITB Berlin will host a LGBT Academy with
two workshops on lesbian and gay travel.
On 23 August participants will attend a half-day event in Tokyo, then a day later
visitors can find out more about the globally expanding LGBT
market in Kyoto.
of the workshops include Kyoto Convention & Visitors Bureau,
Hotel Granvia Kyoto, the Japanese publisher Ohta Publications, All
Nippon Airways, Out Japan, Out Asia Travel
and The Capitol Hotel Tokyu.
sponsors include the Japan Association of Travel Agents (JATA),
the Japan Hotel Association Kyoto Branch and IGLTA, a global travel
network dedicated to connecting and educating LGBT travelers.
ITB Berlin’s CSR officer Rika Jean-Francois will welcome the
guests and Thomas Bömkes will
introduce the LGBT segment of ITB Berlin. As general manager of
Diversity Tourism in Munich, Thomas also advises the trade show on
LGBT matters. He will be followed by Tom Roth, president
of Community Marketing in San Francisco who, taking current market
surveys, best practices and case studies into account, will show
how companies and regions can actively attract LGBT tourism.
scheduled events include the presentation of the 2nd UNWTO Global
Report on LGBT Tourism, and visitors will also gain an insight into the work of
IGLTA Japan, into case studies by Hornet Media, who specializes in
gay social networks, and Gay Travel Nepal. Q&A panel discussions
will round off the events in Tokyo and Kyoto respectively.
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