Pedro Heilbron, CEO of Copa Holdings and of Copa
Airlines, has been elected as the new Chairman of the Star
Alliance Chief Executive Board (CEB).
He succeeds Calin Rovinescu,
President and Chief Executive Officer of Air Canada, who held the
post for the last four years.
Speaking on behalf of all Star Alliance CEOs,
Heilbron said, “I would like to thank Calin for the time he
invested and his dedication to the role of CEB Chairman. His four
year tenure came at a crucial time in the Alliance’s development,
during which the organisation moved from a strategy of membership
growth to one of greater cohesion and the delivery of more
integrated, modern products.”
In his role as CEB Chairman, Heilbron will
conduct the two annual board meetings and act as the designated
spokesperson for the board.
Reflecting on his tenure, Rovinescu, said, “It was an honour
for me to lead the board at a time of challenging market
conditions for the entire airline industry. Pedro’s vast
experience and standing make him an excellent choice to the lead
the CEB into the Alliance’s 20th anniversary year and beyond.”
All 28 member airlines are represented by their
respective CEO on the CEB, which acts as the controlling body of
the Alliance and provides the overall strategic direction.
Heilbron said, “I am looking forward to working
with the board over the next two years in fostering further
commercial cooperation among the member carriers. We will continue
to focus on delivering a seamless travel experience and
maintaining the loyalty of customers through superior service and
See other recent