airberlin is introducing Business Class to its
German and European flights.
Stefan Pichler, Chief Executive Officer of
airberlin, said, “We find ourselves at the beginning of a
far-reaching transformation from which a new, stronger airberlin
will emerge. By introducing a Business Class on short and
medium-haul flights, we are making key strategic decisions that
will pave the way to a sustainable future for the company and that
will clearly position airberlin in the premium sector of European
airlines. The new premium product will make us more attractive,
particularly for business travellers and frequent flyers, and we
now offer a seamless Business Class experience on the global route
network by airberlin and our partner airlines.”
The first row in the cabin is reserved for
Business Class passengers. In addition to exclusive service,
passengers will then enjoy particularly generous legroom, which at
32 inches (81 cm) exceeds the European Business Class standard. A
further key feature of the new Business Class is the guaranteed
empty middle seat.
The premium service for Business Class
passengers already begins on the ground: the benefits include, for
example, a priority check-in desk, a security fast lane, access to
lounges and exclusive waiting areas in the airberlin route
network, as well as priority boarding.
On board, the crew will give Business Class
passengers a personal welcome and will serve a complementary
drink. Passengers can then choose food and beverages ‘ŕ la carte’
from the extensive on-board menu.
Each passenger is provided with a pillow for
additional comfort. Two pieces of baggage weighing up to 32 kg as
well as two pieces of hand baggage weighing up to 8 kg are
included in the price of a Business Class ticket. The completely
flexible Business Class tickets can be rebooked or refunded at no
additional cost, and seat reservations are also free in Business
Members of airberlin’s frequent flyer programme
topbonus collect double miles for each Business Class flight, and
can therefore reach a higher status more quickly, or keep their
airberlin is also adjusting its Economy
Class service as part of the change in the service concept on
short and medium-haul flights.
Starting this year, airberlin will introduce a
new buy-on-board concept and will offer its passengers a broad
range of food and drinks to purchase.
The regularly changing menu offers a rich
selection of small and large snacks. New to the menu are, among
other products, offers combining beverages and food like, for
example, a hot drink with a Double Chocolate Muffin for 4.50 euro,
or the Currywurst by Sansibar with a soft drink or a beer for 9
In addition to popular classics like
Currywurst, airberlin will also offer local products and food
trends, such as BRLO craft beer from the Berlin brewery.
BRLO has created a can especially for airberlin, which is only
available on board. Each passenger will continue to receive a
Lindt chocolate heart when leaving the aircraft.
airberlin passengers can purchase on-board meals
by the well-known Sansibar restaurant on the German island of Sylt
on all flights lasting 90 minutes or more. Coffee and tea will
also be provided by Sansibar in future. The popular trend
cocktails “Hugo” and “Bellini” will be added to complement the
“With the new on-board service, we are
responding to the needs of our guests, who would like to see
flexible products to suit every taste and price range. In this
way, we will also be able to accommodate new trends and to offer
seasonal products on board,” said Stefan Pichler.
On long-haul flights, airberlin passengers in
Economy Class will still be able to enjoy the usual on-board
service with up to two hot meals and free hot and cold drinks, as
well as a selection of alcoholic beverages.
A multiple-course ŕ la carte menu from the
gourmet restaurant Sansibar on Sylt will be served to Business
Class passengers on long-haul flights. There will also be an ample
selection of drinks. Berlin’s oldest distillery, MAMPE, created
the FliegerCocktail exclusively for airberlin, which will be
offered in three variations as an aperitif as an alternative to
the traditional champagne.
In summer 2017, airberlin will be flying to the
USA more often than ever before with 78 nonstop services to eight
destinations each week.
The new services represent an almost 50%
expansion in the USA route network – more than ever before. This
will strengthen the travel hubs in Berlin Tegel and Dusseldorf at
the same time.
New to the airline’s route network is Orlando,
with five flights a week from Dusseldorf. airberlin will also
provide more frequent connections from Dusseldorf to Boston, San
Francisco and New York (JFK).
In addition to the flights from
Dusseldorf, the coming summer period will also include four
nonstop flights a week from Berlin to San Francisco and three
flights a week to Los Angeles. The connection between Berlin and
Miami will also return with three flights per week. The frequency
of flights between the German capital and New York (JFK) will also
be increased to up to two flights a day.
“With the expansion of inter-continental routes,
we are further strengthening our position as market leader for
flights to North America from both of our travel hubs. With the
connection between Berlin and San Francisco, we are confident of
attracting lively interest from the startup scene in particular,
while Orlando as a conference metropolis is mainly relevant to the
business travel sector,” added Stefan Pichler.
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