TravelNewsAsia.com
Wed, 20 April 2016

China Southern Adopts Travelport Rich Content and Branding

China Southern Airlines has extended its multi-year content agreement with Travelport.

As part of the extension, China Southern Airlines is now live with Rich Content and Branding, Travelport’s merchandising solution.

The solution allows China Southern Airlines to retail and display its product offering via enhanced descriptions and rich visual imagery. In addition, China Southern Airlines will now be able to make tailored or personalised offers to both individual travel agencies and/or the corporations that a Travel Management Company services via Rich Content and Branding.

Damian Hickey, Vice President, Asia Pacific and Global Sales Strategy, Air Commerce, Travelport, said, “We are delighted that China Southern Airlines has extended their partnership with Travelport, and that they recognise the value of our Rich Content and Branding solution as a key driver of growth for their business.” 

See other recent news regarding: China Southern Airlines, Travelport

Subscribe to our Travel Industry News RSS Feed Travel Industry News RSS Feed from TravelNewsAsia.com. To do that in Outlook, right-click the RSS Feeds folder, select Add a New RSS Feed, enter the URL of our RSS Feed which is: https://www.travelnewsasia.com/travelnews.xml and click Add. The feed can also be used to add the headlines to your website or channel via a customisable applet. Have questions? Please read our Travel News FAQ. Thank you.

     
Advertising
Advertising
Copyright © 1997-2024 TravelNewsAsia.com