Qatar Airways Rebrands Cabin Crew Recognition Programme

Qatar Airways has rebranded its cabin crew recognition programme as Kafou, which means “job well done”.

Kafou elevates the former recognition programme for the benefit of Qatar Airways’ 10,000 cabin crew, with faster feedback loops and the ability for the Customer Experience leadership team to provide kudos and share customer – and now, colleague – feedback.

Customers can provide feedback via the “Tell Us” web form on the Qatar Airways website. Feedback is factored in to the cabin crew member’s review of overall guest experience delivery and is taken into consideration for their annual performance review and career progression path.

Qatar Airways Senior Vice President Customer Experience, Mr. Rossen Dimitrov, said, “We encourage our crew members on board to constantly challenge themselves to deliver customer experience that is personalised, purposeful, and pleasant. Qatar Airways is extremely proud of the men and women who serve as our brand ambassadors on board, and their commitment to excellence, and as such, we wanted to extend upon our existing feedback programme, so that all of us – fellow colleagues and our loyal passengers – can take part in congratulating cabin crew for a job well done.”

The cabin crew community at Qatar Airways is highly diverse, comprised of over 120 nationalities, speaking more than 160 languages.

See other recent news regarding: Qatar Airways, Doha, Qatar, Cabin Crew