Zingle Messaging Technology to be Integrated with Amadeus’ Hospitality Solutions

Zingle’s messaging technology is to be integrated with Amadeus’ hospitality service optimisation solutions, to provide hotels with the mobile texting and messaging technology they need to better service and communicate with guests.

Zingle enables hoteliers that implement the Amadeus service optimisation products to text and message guests through any mobile channel in an integrated two-way platform. Additionally, staff can manage all interactions in a simple inbox shared between all departments.

Due to the fast and natural use of texting, guests can simply text when they want room service or their TV is broken without having to call the hotel operator.

The Breakers, a privately-owned, luxury resort, in Palm Beach, Florida is already using the system.

“Management has seen an average of 40 to 100 daily texts from guests seeking assistance with basic requests,” said Darren Hirsowitz, Director of finance & business analytics. “Once a guest becomes comfortable with texting the hotel for their needs, the engagement between our team and guests increases, resulting in a higher overall level of satisfaction with the entire resort experience. The real breakthrough here is the capability to connect with a guest on their terms.”

Luis C Segredo, EVP of Strategic initiatives at Amadeus’ hospitality division, said, “Amadeus’ hospitality service optimisation solutions, take direct communication with guests one step further and transforms texts into actionable requests through its open API to integrate with text app providers.”

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