Absolute Hotel Services has signed a potentially
massive deal with Travelodge.
The company has, together with
Travelodge Hotels Asia Pte. Ltd., formed Travelodge (Thailand)
Company Limited, a joint venture.
Travelodge (Thailand) Company Limited will be
responsible for the roll out of the Travelodge brand and
sub-brands in Thailand.
Travelodge Asia has created 3 sub-brands namely,
Nano by Travelodge, One by Travelodge, and Skye by Travelodge, to complement the core Travelodge brand for its aggressive expansion
plans in Asia.
continues to be one of Asia’s most popular holiday and business
destinations. Travel and tourism is a key contributor to the Thai
economy and the country’s GDP. Specifically, the midscale hotel
segment that Travelodge and its 3 sub-brands operate in is expected to fit in well with the travel demographics of Thailand.
We are excited to bring in a new international brand to Thailand
and we target over 4,000 keys in Thailand for Travelodge by 2020,”
said CEO of Absolute Hotel Services Group,
Absolute Hotel Services owns the Eastin Grand
Hotels, Eastin Hotels & Residences, Eastin Easy and U Hotels &
Resorts brands, which are currently operating or under development
in Thailand, Vietnam, India, Middle East, Indonesia and Europe
with more than 60 hotels in its portfolio.
There are close to 1000 Travelodge-branded hotels worldwide.
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