Travel Industry News at TravelNewsAsia.com since 1997. Interviews, podcasts, videos, pictures and more
Mon, 23 November 2015

PATA Partners San Francisco’s Talent Basket

PATA has signed a Strategic Partnership agreement with San Francisco-based emerging media consulting and artist management company, Talent Basket.

As part of the agreement, Talent Basket will work with PATA to develop a ROI-driven strategy and programme to increase engagement with members and improve marketing and social media presence.

Talent Basket Chief Talent, Jason Lin, said, “We are grateful to have this prestigious opportunity and great responsibility to play a part in global tourism development. Our ambition is to help expand PATA’s brand equity, relevancy and thought leadership in todays’ digital economy. We will aim to maximize PATA international assets, enhance network participation and increase shared values among PATA members and worldwide travel industry professionals.”

PATA CEO, Mario Hardy, said, “We are delighted to be working with Jason and his team at Talent Basket. Their work helping travel destination offices and travel service companies capitalise on new opportunities by developing integrated digital strategy, channel partnerships and APAC and Chinese marketing programs will be of immense value for our organisation and members.”

PATA, San Francisco, Talent Basket

Subscribe to our Travel Industry News RSS Feed Travel Industry News RSS Feed from TravelNewsAsia.com. To do that in Outlook, right-click the RSS Feeds folder, select Add a New RSS Feed, enter the URL of our RSS Feed which is: https://www.travelnewsasia.com/travelnews.xml and click Add. The feed can also be used to add the headlines to your website or channel via a customisable applet. Have questions? Please read our Travel News FAQ. Thank you.

     
Advertising
Advertising
Copyright © 1997-2024 TravelNewsAsia.com