BA Survey Reveals Habits of Hong Kong Travellers

British Airways’ first-ever “Travel Habit Survey” revealed that for the people of Hong Kong, the English football legend, David Beckham, is the first choice as a flying companion.

Other popular choices included Harry Potter actress and model, Emma Watson and Oscar nominated actor, Benedict Cumberbatch.

Earlier this year, British Airways asked people in Hong Kong to answer a selection of questions on their travel habits. The survey received nearly 1,000 responses.

Almost half of all the respondents selected London as the top European destination, followed by Paris in France, Rome in Italy and Prague in the Czech Republic.

Apart from the essential items such as passports, mobile phones and money, the survey showed that for the people of Hong Kong, the most crucial item for the flight is a laptop or tablet. A further 21% of the participants, mainly females, always take skincare products and make-up on board the plane.

The number one irritation for many of the respondents (30%), is their seat being kicked from behind by another passenger, followed closely by the annoyance of a fully reclined seat in front of them (21%). Almost one out of five people are annoyed by parents who cannot control their children during the flight.

According to the results, virtually all of the respondents (98%) watch at least one movie during the flight. When choosing the movie genre, comedy topped the list with 33%, and only two% dared to watch a thriller during the flight.

A large proportion of the respondents (86%) choose to eat the in-flight meal and only 3% choose to have an alcoholic beverage during the flight. Nearly all the participants (92%) enjoy reading the in-flight magazine.

Tracy Dedman, British Airways’ regional general manager, Greater China and the Philippines said, “The results have proven to be very interesting and useful. We are always looking at ways to ensure that we give our customers the very best experience with British Airways. The findings from this survey help us focus on the areas that are really important to Hong Kong travellers.”

Results from the survey also showed:

· 33% chose to shop before boarding the flight;
· 43% prefer getting the boarding passes from the check-in counters;
· 43% of respondents would spend between one to two hours packing for a week-long holiday;
· 18% of the respondents always book their hotel accommodation through the website of the airline; and
· 41% manage to sleep for more than four hours during a long-haul flight.