Travel Industry News at TravelNewsAsia.com since 1997. Interviews, podcasts, videos, pictures and more

Accor Accelerates Digital Strategy with Fastbooking Take-Over

Travel News Asia Latest Travel News Podcasts Videos Tuesday, 21 April 2015
 

Accor has taken-over Fastbooking, a digital services provider for the hotel industry.

A French company founded in 2000, Fastbooking provides daily support to nearly 4,000 hotels worldwide.

Its key areas of expertise are hotel website development, distribution channel management solutions, digital marketing campaign management, revenue management optimization tools and competitive intelligence.

Fastbooking's two main markets are Europe and Asia.

Fastbooking will continue to deliver innovative solutions designed to improve the performance and visibility of its clients, while operating independently within Accor.

"The take-over of Fastbooking will help speed up the implementation of our digital strategy," said Sbastien Bazin, Chairman and Chief Executive Officer of Accor. "Following the acquisition of Wipolo last October, this new transaction enables us to further expand our capabilities and strengthen our digital expertise for the benefit of our hotels. While maintaining its independence, Fastbooking will now enjoy the support of a global leader capable of providing the resources it needs to make the most of its enormous potential, so that it can continue to innovate for an even larger client base."

Details of the takeover were not disclosed.

Fastbooking, Accor

Subscribe to our Travel Industry News RSS Feed Travel Industry News RSS Feed from TravelNewsAsia.com. To do that in Outlook, right-click the RSS Feeds folder, select Add a New RSS Feed, enter the URL of our RSS Feed which is: https://www.travelnewsasia.com/travelnews.xml and click Add. The feed can also be used to add the headlines to your website or channel via a customisable applet. Have questions? Please read our Travel News FAQ. Thank you.

     
Advertising
Advertising
Copyright © 1997-2024 TravelNewsAsia.com