Best Western Signs First Vib Hotel in Southeast Asia

Less than a month after unveiling plans to launch a new hotel brand it has named GLo, Best Western Hotels & Resorts has revealed plans to launch yet another brand, Vīb.

The company has signed an agreement for a new-build Vīb hotel in Vientiane, the capital of Laos.

Scheduled to open in 2018, the new hotel will be located in the center of Vientiane, close to the night market, Lao National Museum, Black Stupa and Patuxai Arch.

The hotel will feature 70 rooms, a social lobby area, "grab n' go" snack station, and a "Zen Zone" for relaxation.

"Vīb is an incredibly exciting new concept for Best Western, and we have seen a high level of interest from developers across the world," said Ron Pohl, Best Western Hotels & Resorts' Senior Vice President of Brand Management. "We are delighted to have signed our first Vīb hotel in Southeast Asia, and I am confident this will mark the start of a strong regional roll-out for the brand."

The new Vīb hotel will join the existing Best Western Vientiane Hotel in the heart of the Laos capital.