Swiss-Belhotel to Enhance Online Operations with STAAH

Swiss-Belhotel International has engaged channel management and booking engine solution STAAH to enhance its online operations.

Swiss-Belhotel International Chairman and President Mr. Gavin M. Faull said STAAH's platforms would, among several key advantages, allow the group to seamlessly manage rates and inventories across its website and online travel agents to ensure universal rate parity.

"After a long review of our existing channel manager's capabilities, pricing and feature set, we decided to move swiss-belhotel.com to a new provider," Mr. Faull said. "During our study we reviewed a number of products and did a detailed analysis of a shortlist of products and decided STAAH was the best fit for us."

Mr. Faull said through STAAH, all Swiss-Belhotel International inventories would be available on every online channel and the Auckland-based software developer would provide integrated rate comparison tools to better monitor the competition. It will also deliver property management system integration to reduce human error and allow the e-commerce team to spend more time focusing on online distribution by cutting the time spent on updating rates.

Swiss-Belhotel International will utilise STAAH's revenue management and find out which channels were driving revenue and customers. Another advantage of adopting STAAH, Mr. Faull said, was its significantly simpler interface compared to Swiss-Belhotel International's previous channel manager.

The four-month migration to STAAH began at the start of December.