Outrigger Resorts has opened a sales, marketing
and PR representation office in Russia.
Moscow-based Travel Media
is now responsible for Outrigger sales, representation, marketing,
PR and travel industry relations in Russia and the CIS countries,
which currently include Armenia, Azerbaijan, Belarus, Kazakhstan,
Moldova, Tajikistan and Uzbekistan.
The office will report to Mark
Simmons, Outrigger VP Sales & Marketing, Asia Pacific.
opening of the Russia office adds another key market in Outrigger
Resorts' move to become the premier beachfront resort brand in the
world," said Mark Simmons. "Over the last few years, an increasing
number of Russian holidaymakers and families have enjoyed the
unique Outrigger Resort experience. It's a relationship that our
new office in Moscow will nurture and grow."
According to the latest available statistics from various
sources, around 500,000 Russians visit Phuket in Thailand
annually. Phi Phi Island in Thailand attracts about 80,000, the
Maldives 70,000, Mauritius 22,000, and Hawaii 24,000. Outrigger
has resorts in all those destinations.
Elena Vetrova, General Director of Travel Media Holding,
said, "Travel Media strongly believes that the variety of iconic
beachfront resorts from Mauritius through Asia Pacific to Hawaii
that Outrigger offers will be a perfect fit for Russian sun
seekers. Based on our in-depth experience of the Russian market,
that is the positive message we will be taking to the travel
industry and travel consumers in Russia and the CIS market place."
In addition to Russia and the CIS
countries, Outrigger now has representation offices in China,
Korea, Japan, Australia, UK, France, Germany, Thailand and the
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