Starwood Plans to Reach 70 Hotels and Resorts in Canada Within Next 12 Months

Starwood has said it plans to expand its Canadian portfolio to 70 hotels within the next 12 months.

The Aloft Calgary University, Starwood’s first Aloft hotel in Western Canada, opened last month, following the February opening of Four Points Waterloo-Kitchener Hotel & Suites.

This momentum continues with the upcoming openings of Four Points Regina, Four Points Surrey, Four Points Moncton and the Element Vancouver Metrotown.

2013 was also a strong year for Starwood. The company opened the Four Points Edmonton International Airport, Four Points Kelowna Airport, Four Points Edmundston and Element Vaughan Southwest, maintaining Canada’s position as Starwood’s 2nd largest market outside the U.S..

Simon Turner, President of Global Development for Starwood Hotels & Resorts, said, “We are continuing to see rising demand for development in both secondary and tertiary markets across Canada, fuelled by strong interest in our globally recognized and admired brands and the ability to tap into Starwood’s strong distribution network and loyalty program. Our solid portfolio of 66 hotels in the country across seven of our brands positions us well for continued growth, particularly in the mid-market segment where we are seeing a lot of traction.”