Aloft Hotel Opens in Liverpool’s 110-Year Old Grade II Listed Royal Insurance Building

Starwood has doubled its UK portfolio of Aloft hotels with the opening of the Aloft Liverpool, the second Aloft hotel in the UK.

The opening of Aloft Liverpool is the culmination of an £18 million investment project to regenerate and preserve Liverpool’s 110-year old Grade II listed Royal Insurance Building.

The development has been led by Ashall Property who worked alongside Liverpool City Council and English Heritage to transform this once neglected building, into a sleek new hotel.

Located in central Liverpool on the corner of Dean Street and North John Street, the 116-room hotel is within walking distance of the central business district and key visitor attractions. The hotel is also around 2 miles from Anfield.

Colin Bennett, Area Manager UK & Ireland, Starwood Hotels & Resorts, said, “Aloft Liverpool perfectly illustrates how we can transform a once derelict, historic building, into a world-class hotel and bring new life into the local area. We are extremely proud of what has been achieved and feel confident that both the local community and visitors to Liverpool alike will embrace the transformation of this much-loved building.”

Rooms at Aloft Liverpool feature ceilings of nearly three metres in height, oversized windows, plush platform beds, walk-in showers with rainfall showerheads and complimentary Bliss Spa bath amenities. Free Wi-Fi is available to guests throughout the hotel.

Recreational facilities at the hotel include a W XYZ bar, Re:charge fitness centre, which is open 24/7. Visitors can also grab a quick foodie fix at Re:fuel by Aloft, a one-stop, 24-hour grab-and-go food and beverage area. Arf is a pet-friendly programme, where pets can enjoy a stay with complimentary treats and toys. The hotel also offers a suite of five Tactic meeting rooms.

Mark Ashall, Director of Ashall Property said, “The opening of the Aloft is the culmination of four years’ work on the project by Ashall Property and our development team. We are proud to have completed a stunning renovation of one of Liverpool’s most iconic buildings which has seen it being taken off the ‘at risk’ register and brought back into productive use. This has been a very challenging project and we would like to record our appreciation to Liverpool Council and all the other parties who contributed to its successful conclusion.”

Aloft Liverpool is the fourth Aloft hotel in Europe and second in the UK, with five more slated to open across Europe in the next three years.