Whitbread has signed two prime City of London
sites for its new 'hub by Premier Inn' brand, adding more than 350
bedrooms to the 'hub by Premier Inn' development pipeline.
sites – on St Swithin’s Lane near Bank, EC4, and on Quaker Street,
Shoreditch, E1 – take the total number of secured ‘hub by Premier
Inn’ development sites to nine (of which seven are in central
London and two in central Edinburgh).
St Swithin’s Lane, a 66-room ‘hub by Premier Inn’, will be
a part conversion / part new build development.
will have approximately 300 bedrooms, and will be a new build with
a retained facade.
The first’ hub by Premier Inn’ is scheduled to
open this autumn on St Martin’s Lane, WC2 in the heart of London’s
West End. Other confirmed locations in London include Spitalfields,
King’s Cross and the Tower of London, as well sites at Rose Street
and Caltongate in Edinburgh.
There are now more than 1,700 hub
rooms in the secured development pipeline.
John Bates, Head of Acquisitions,
Whitbread Hotels & Restaurants, said, “Premier Inn is powering
forward with strong growth and market-leading occupancy levels. To
help us get to our overall growth target of 75,000 Premier Inn
bedrooms by 2018, we’re adding new sites for both our established
Premier Inn and our brand new ‘hub by Premier Inn’ formats. These
two new ‘hub by Premier Inn’ sites represent two more excellent
locations – ideal for customers who want even better value
accommodation in the City of London.”
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