airberlin and Etihad Airways Unveil A320 in Joint Livery

airberlin and Etihad Airways have unveiled an Airbus A320 aircraft in specially designed joint livery, symbolising the close ties between the two airlines and marking the launch of a new Moving Forward media campaign.

Following the implementation of joint codesharing across their networks, both airlines will strengthen the commercial partnership in 2014 through the expansion of joint sales operations, building on the current services provided by 17 joint sales offices located around the world, and representation in more than 50 international markets.

A new joint “Moving Forward” media campaign is being launched this month and will run until March 2014. The new partnership logo of the two airlines is featured in advertising and marketing across Germany.

airberlin and Etihad Airways operate 42 weekly flights between destinations in Germany and Abu Dhabi, the capital of the United Arab Emirates. This will increase to 49 weekly flights in February 2014 when a second daily Munich flight commences.

In 2013, 563,000 common codeshare passengers flew across the two networks, a 74% increase on the previous year. Currently, 66 airberlin routes carry Etihad Airways’ EY code and 33 Etihad Airways’ routes carry airberlin’s AB flight code.

Wolfgang Prock-Schauer, airberlin’s Chief Executive Officer, announced new routes for this year: “We shall continue to expand the joint route network with Etihad Airways and look forward to offering airberlin guests new codeshare destinations in India, Australia and South Korea.”