Etihad Airways has teamed-up with Tourism
Australia and Virgin Australia to promote travel from Germany to
The new program is the first ever
cooperative marketing campaign between the three organisations in
Germany - an extension of the MoUs the partner airlines signed
with Tourism Australia in 2012.
The promotional campaign will run Germany-wide
until the end of June 2013 using Tourism Australia’s ‘There’s
nothing like Australia’ campaign.
Australia Managing Director, Andrew McEvoy said, “Australia still retains strong appeal amongst German
travellers and what this campaign does well is to offer such competitive international air fares with the bonus of two domestic
flights. We know from our research that German visitors are
adventurous and love to explore, and this promotion offers a great
and very affordable opportunity to do that.”
The airlines are promoting special fares to
Australia which start from EUR999 return in Coral Economy Class.
part of the Etihad Skypass promotion, include two internal flights
within Australia provided by Virgin Australia, and can be booked
from any of the following German cities – Düsseldorf, Frankfurt,
Munich and Berlin on an Etihad Airways ticket.
travel period is from now until 19 June 2013 and from 5 November
2013 to 4 December 2013. Terms and conditions apply.
Etihad Airways’ General Manager Germany, said, “Working with our
partners, these are some of the lowest and best value return fares
we’ve ever offered to Australia, and now is the perfect time to
book a trip. With daily flights from four German
cities, connecting seamlessly over our Abu Dhabi hub into
Australia, there’s no question that we are the airline of choice
when it comes to travelling down-under.”
In conjunction with
codeshare partner Virgin Australia, Etihad Airways offers 28
weekly flights between Germany and the Australian cities of
Brisbane, Melbourne and Sydney, with onwards connections to more
than 35 Australian domestic destinations.
is Australia’s 11th largest inbound market for visitor arrivals,
and continues to grow. 154,800 Germans visited
Australia last year, spending A$0.9 billion.
Tourism Australia says it believes that the market has the potential to
grow to between A$1.9 billion and A$2.3 billion in total expenditure by 2020.
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