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STR Reports Asia Pacific Hotel Performance for July 2013

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According to data compiled by STR Global, hotels in the Asia Pacific region experienced mixed results in the three key performance metrics during July 2013 when reported in U.S. dollars.

The region’s occupancy ended the month with a 0.3% increase to 69.6%, ADR dropped 5.2% to US$116.36 and RevPAR was down 5.0% to US$80.99.

“The Asia Pacific region reported negative year-to-date 2013 results,” said Elizabeth Winkle, managing director of STR Global. “In previous months, Southeastern Asia has been the exception to the rule; however, in July, Southeastern Asia reported negative occupancy growth for the first time this year. The negative growth is coming from countries such as Malaysia, Indonesia and the Philippines. One of the contributing factors was the heavy smog at the end of June and beginning of July which caused many tourists to stay away from these holiday destinations.”

Highlights from key market performers for July 2013 in local currency (year-on-year comparisons):

 Ho Chi Minh, Vietnam, reported the only double-digit occupancy increase, rising 14.6% to 64.0%.

 Jakarta, Indonesia, fell 11.5% in occupancy to 65.2%, posting the largest decrease in that metric. Kuala Lumpur, Malaysia, followed with an 11.2% decrease to 70.4%.

 Three markets experienced ADR increases of more than 10%: Osaka, Japan (+11.6% to JPY11,174.34); Taipei, Taiwan (+10.4% to TWD5,605.19); and Sydney, Australia (+10.2% to AUD190.34).

 Seoul, South Korea, fell 8.1% in ADR to KRW191,126.27, posting the largest decrease in that metric.

Five markets experienced double-digit RevPAR growth: Sydney (+15.7% to A$157.71); Tokyo, Japan (+15.1% to JPY13,005.85); Melbourne, Australia (+14.0% to A$147.48); Auckland, New Zealand (+13.7% to NZ$93.30); and Osaka (+13.5% to JPY9,463.24).

Highlights from key market performers for July in U.S. dollars (year-over-year comparisons):

 Taipei rose 10.7% in ADR to US$187.00, reporting the largest increase in that metric.

 Tokyo reported the largest ADR decrease, falling 14.4% to US$152.73.

 Auckland achieved the only double-digit RevPAR increase, rising 12.4% to US$74.60.

 Kuala Lumpur fell 14.7% in RevPAR to US$80.61, reporting the largest decrease in that metric.

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