Westin Partners Aromatherapy Associates

Westin Hotels & Resorts has signed a global partnership agreement with Aromatherapy Associates.

The deal includes four signature treatments using uplifting essential oils and techniques based on how each guest wants to feel.

Additionally, Aromatherapy Associates will serve as the official retail partner for Heavenly Spa by Westin, allowing guests to enhance their mental and physical well-being after they check out.

The foundation for the new Aromatherapy Associates experiences is the "How do you want to feel?" wellness wheel, developed specifically for Heavenly Spa by Westin.

Spa therapists will use the guest's response to that question to select essential oils, ranging from Relax to Renew - as well as techniques, music and recommendations to achieve highly-targeted results.

Based on research that shows people visit spas for psychological reasons in addition to physical ones, all of the signature treatments at Heavenly Spa by Westin harness therapeutic properties that work to improve physical, mental and emotional well-being.

Geraldine Howard, Co-founder & President, Aromatherapy Associates, said, "We are delighted to be collaborating with such a well respected spa partner to create a very modern spa experience. All of our treatments and products are designed to deliver immediate results, so the new concept is totally in line with our ethos. We're excited to work closely with the team to see this flourish."

The Heavenly Spa by Westin footprint continues to expand globally, with 34 spas around the world in leading destinations ranging from Maui to Fiji, Cancun, Hyderabad and Beijing.

This year, Westin will add nine new Heavenly Spas including The Westin Resort Nusa Dua in Indonesia, The Westin Haikou in China and The Westin Singapore Marina Bay, which join the newly opened Westin Diplomat in Florida and The Westin Lagunamar Ocean Resort in Mexico.

Each Heavenly Spa features signature Aromatherapy Associates treatments as well as unique offerings customized to the individual property. Signature menu items featured at all Westin Heavenly Spas include:

Aspire Massage: Natural plant aromatherapy oils and diverse massage techniques are customized based on your answer to one simple question: How do you want to feel?

Energize Scrub: The body is scrubbed using a personalized aromatherapy body wash and natural exfoliating olive grains, leaving the skin feeling smooth and the mind energized.

Revive Facial: A soothing, relaxing "extraction-free" aromatherapy facial. Aromatherapy oils are customized based on how you want to feel after the treatment.

Renewal Ritual: A 25-minute aromatic and therapeutic scalp and shoulder massage with a nourishing hair oil treatment.