IHG Adds Beach to Crowne Plaza Tel Aviv Hotel

The Crowne Plaza Tel Aviv Hotel has added the word “Beach” to its name.

Renamed the Crowne Plaza Tel Aviv Beach, the 17- story property offers the best of both worlds, easy access to Tel Aviv’s thriving business, cultural, entertainment and shopping districts, as well as the opportunity to relax and enjoy the sun, sea and sand of a beach resort.

“In Tel Aviv, it’s all about location,” said Ron Yariv, CEO of Crowne Plaza Israel, “and Crowne Plaza Israel offers guests two great options in Tel Aviv, The Crowne Plaza Tel Aviv City Center, located in the Azrielli shopping center, adjacent to the HaShalom Railway Station; and The Crowne Plaza Tel Aviv Beach. Each property offers guests the Crowne Plaza Israel advantage of being part of a Global Brand with Local Flavor, the worldwide IHG Priority Club Rewards program, free Wi-Fi and warm friendly service.”

All of the rooms at the Crowne Plaza Tel Aviv Beach have sea-views and are some of the most spacious in the area. Although the hotel has a swimming pool, the real attraction for guests is the direct access to the white sandy beaches and the famous promenade, known as the Tayelet.

The Tayelet and beach take on a life of their own, with the locals mixing with the tourists, shifting from the early morning joggers, bikers, segway riders, sunbathers to those joining the sunset café scene and lively night spots.

The Crowne Plaza Tel Aviv Beach is only a few blocks away from the famous designer shops on Dizengoff; and a five-minute taxi ride to Tel Aviv’s Port with its many waterfront restaurants and clubs. If visitors are more adventurous, they can take a two mile walk or bike ride on the Tayelet south to the ancient port of Jaffa.

Avi Levy, General Manager of the Crowne Plaza Tel Aviv Beach, said, “The hotel is also very popular with business travelers because we offer state-of-the-art business and meeting facilities, a luxurious Club Lounge and quiet, spacious Club rooms; yet after business hours, they are able to step out into a world of relaxation and enjoy all the activities and amenities of a resort.”