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Air China has implemented three additional
advanced technology solutions from the Amadeus e-Commerce
portfolio to help drive its growth and sales in international
markets.
The Amadeus Mobile Solution and German Rail
Booking will give Air China a competitive edge in the growing
online marketplace, help access new sales opportunities and
deliver enhanced service to its customers.
Recognising the growing significance of mobile
in the travel life cycle, Air China has implemented Amadeus Mobile
Solutions to allow customers to more easily make bookings, and
keep updated with flight information, all while on the move.
Additionally, with
the Amadeus German Rail Booking solution, Air China customers can
now book a combined German Rail and Flight itinerary through one
consolidated platform, removing the need to make multiple travel
bookings. Air China is the first
airline in Asia Pacific to implement the Amadeus German Rail
Booking solution.
John Chapman, Vice President,
Airline Group, Amadeus Asia Pacific said, “Asia Pacific and China
in particular, are among the fastest growing travel markets in the
world. Air China is playing a leading role with significant
expansion of its international business. Amadeus is delighted to
expand our existing e-commerce business with Air China into these
exciting new areas and to help them take advantage of the latest
technology available to enhance their offer.”
Air China is a
member of Star Alliance.
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