Centara Hotels & Resorts has increased the size
of the sales and marketing team at its Phuket regional sales
The regional sales office, which is located in
Centara Grand Beach Resort Phuket, at Karon Beach in Phuket,
opened in September 2010.
The new team now comprises a Cluster Revenue
Manager, a director of sales, a sales manager, two sales
executives and one sales coordinator.
Thailand has become a very large and important part of our
network, with the number of properties expanding and the region
contributing an ever increasing volume of revenues," said Chris
Bailey, senior vice president for sales and marketing at Centara
Hotels & Resorts. "We have therefore added
strategically to our South Thailand regional sales office, both by
bringing in new personnel and by promoting existing members of
The new regional director of sales for
Southern Thailand is Ms Laddawan Somniyam, who joined on 9 July
of this year and who will oversee the sales operations of all
Centara properties in the South of Thailand, including Phuket,
Krabi, Samui and Hat Yai.
She will report to
Philip Hall, corporate director of sales and marketing at the
Centara head office in Bangkok.
replaces Jason Lu, who has been promoted to corporate director of
sales for China and Northeast Asia, and has been transferred to Centara's Bangkok head office.
Effective from 1
September 2012, Ms Surangkana Waronpongtorn will be promoted to
sales manager from her previous position as assistant sales
Earlier this week, Amir Reiner was promoted from his position
as director of sales and revenue management at Centara Grand West
Sands Resort & Villas Phuket to head up the new cluster revenue
management division at the regional sales office in Phuket.
Amir reports to Boris
Sertic, head of commercial and international marketing services in
"With both domestic and international
expansion of Centara Hotels & Resorts, the distribution and
revenue management capability of our properties is becoming an
even more critical part to delivering profit and the brand
promise," says Mr Bailey. "This strategic role covers the
leadership and direction of the revenue management for our Phuket
properties by ensuring that individual hotel revenue delivery
through our distribution channels is maximised, depending on
business mix and company strategy."
member of the team is Axel Jehangir, who has been appointed as assistant director of sales at Centara Grand West Sands
Resort & Villas Phuket.
Centara Hotels & Resorts
currently has seven properties in Phuket, two in Krabi, three in
Samui, and one in Hat Yai.
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