According to data from STR, the U.S. hotel
industry reported increases in all three key performance metrics
during October 2012.
Overall, the U.S. hotel industry's
occupancy rose 2.4% to 64.4%, its ADR was up 4.2% to US$109.67 and
its RevPAR increased 6.7% to US$70.62.
Among the Top 25 Markets, New Orleans,
Louisiana, rose 11.9% in occupancy to 77.9%, reporting the largest
increase in that metric. Denver, Colorado, followed with a 10.2%
increase to 72.4%. Boston, Massachusetts, posted the largest
occupancy decrease, falling 3.6% to 81.3%.
New Orleans (+11.3% to US$149.01) and Oahu
Island, Hawaii (+10.7% to US$180.21), experienced the largest ADR
increases for the month. St. Louis, Missouri-Illinois, fell 3.0%
in ADR to US$89.16, reporting the largest decrease in that metric.
Five markets achieved RevPAR increases of more
than 15%: New Orleans (+24.6% to US$116.11); Denver, Colorado
(+20.8% to US$82.19); Seattle, Washington (+19.4% to US$90.47);
Anaheim-Santa Ana, California (+17.0% to US$92.98); and Houston,
Texas (+16.0% to US$68.21). Washington, D.C., fell 2.5% in RevPAR
to US$114.60, posting the largest decrease in that metric.
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