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Chan Brothers Travel, one of the largest leisure
travel agencies in Singapore, has selected Amadeus Mobile
Traveller to provide it with a fully integrated mobile application
supporting pre-trip, in-trip and post-trip travel needs.
Mobile technology is transforming the
future of air travel. Global smartphone subscriptions stood at 6
billion at the end of 2011 and are estimated to reach
approximately 7 billion by 2015, with 65% of those users in Asia.
In Singapore, the mobile penetration rate stood
at 149.6% at the end of 2011, making the city-state one of the
highest in mobile phone ownership in Asia.
Amadeus Mobile Traveller
is a white label, mobile application designed for travel agencies
in Asia Pacific that will allow travellers to:
• plan and
book trips;
• check itinerary and flight status;
•
synchronise with their calendars;
• access destination
information; and
• through social media integration, share
their experiences on-the-go from their smartphones.
Anthony Chan, Group Managing Director and CEO, Chan Brothers
Travel said, “As the global smartphone market continues to expand
rapidly, mobile technology has and will continue to have a
profound impact on the travel cycle. Our partnership with Amadeus
allows us to address the needs of our customers and stay one step
ahead of the trend curve. Amadeus Mobile Traveller gives our
customers access to a much needed mobile platform where they can
seamlessly search, book and travel with ease right from their
iPhone or Android supported mobile devices.”
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Chan Brothers,
Amadeus,
Singapore
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