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Dusit Partners IDeaS Revenue Solutions

Travel News Asia Latest Travel News Podcasts Videos Tuesday, 6 December 2011

Dusit International has turned to IDeaS Revenue Solutions to enhance its demand forecasting and boost revenue performance in 13 of their Asian based properties.

In working with IDeaS, Dusit International is deploying the IDeaS Revenue Management System (RMS) at certain properties, and the IDeaS Forecasting Management System (FMS) at other properties. The combination of the two systems provides Dusit International with accurate pricing and a clear vision to their data across all hotels, creating a solid platform to build a strong organizational-wide revenue culture.

“Given the growing levels of competition in the regional and local hotel sector, Dusit International has recognized that having the right technology and strategies in place when it comes to business forecasting and pricing is critical,” said Bobby Saw, Assistant Vice President – Revenue for Dusit International. “IDeaS was brought in to help with our forecasting process so that better business decisions can be made with regards to evaluating and maximizing revenue opportunities. Since working with IDeaS, we have seen a more pro-active implementation of strategies and more business decisions made based on facts and figures as opposed to just assumptions. The more accurate forecasting we now have has led to better cost control, and manpower management. It also helps to instill a stronger revenue culture within the hotel.”

Grahame Tate, IDeaS Managing Director Asia Pacific, said, “We are excited to be working with Dusit and as a leading regional hotel brand, Dusit Hotels has to constantly innovate to ensure they are operating at their best. In terms of Revenue Management, it was identified that they needed different revenue and forecasting solutions at different properties. It was clear that a single software solution was not going to give them what they needed. Our approach of data consolidation as well as revenue and pricing will help Dusit drive better revenue.”

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