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UNWTO Knowledge Network to Meet @ FITUR

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Members of the UNWTO Knowledge Network (UNWTO.Know), a worldwide community of innovative knowledge institutions, universities and other public and private organizations dedicated to furthering tourism know-how, will come together for the first time at the network’s kick-off meeting, held in the context of the international tourism trade fair, FITUR 2011 (Madrid, Spain, 19 January 2011).

The meeting, to be opened by the UNWTO Secretary-General, and jointly organized with FITUR, will debate the role of innovation and knowledge management in tourism, present the ongoing research of Network members, and provides an opportunity for members to meet in person and discuss future collaboration.

UNWTO.Know is a new initiative designed to support UNWTO and its Member States in all matters concerning science, technology, innovation and knowledge management related to tourism, and was launched in September 2010. Since that time, 81 institutions from 34 countries have become members of the network, forming a community of knowledge in all matters related to tourism policy, governance and practices which directly contributes to the competitiveness, sustainability, development of the sector.

While the meeting is mainly directed towards current members of UNWTO.Know, prospective members, as well as representatives of UNWTO Member States, are welcome to attend.

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