Qatar Airways Holidays, the tour operating arm
of Qatar’s national carrier Qatar Airways, this week unveiled its
Replacing three separate regional editions, the
new 352-page holiday brochure – Inspiring Great Journeys 2011/12 –
covers three, four and five-star hotels in over 100 cities which
Qatar Airways flies to across Europe, Middle East, Africa, Asia
Pacific, North America and South America.
reference tool, the brochure is split into regions with holiday
options clearly marked under the headlines – Charming Europe,
Mystical Middle East, Enchanting Africa, Colourful Asia,
Captivating Australasia and Free-Spirited Americas.
first time, Qatar Airways Holidays is offering dynamic online
packaging enabling customers to book different components of a holiday – flights, hotels and car rental – through
its website or through any one of the parent
airline’s global reservation and ticketing offices.
The online booking service is
currently available to Qatar-based residents, but will be rolled
out to other markets, initially across the GCC, North Africa and
Europe over the next few months before going worldwide.
Recognising the importance of the travel trade as a key
distribution channel, Qatar Airways Holidays will extend the
online booking facility to agents around the world, who will be
able to book commissionable holiday packages via the web for the
Unveiling the new brochure in Dubai this week, Qatar Airways Chief
Executive Officer Akbar Al Baker said the revamp represented a significant enhancement to the holiday programme.
“Whether it is the consumer or travel agent, we
are offering a custom-made, easy-to-use holiday brochure that
offers simple booking procedures,” said Al Baker. “Qatar Airways has strengthened its business
model with a vertically integrated operation that includes a
global airline, travel agencies in Qatar, a hotel following the
opening of the five-star Oryx Rotana in Doha and a developing tour
operation arm, Qatar Airways Holidays ... Through this unique
model, we are able to offer excellent prices due to our strong
buying power of travel products and services around the world
which we are only delighted to pass onto our customers in the form
of value-for-money, affordable holiday packages.”
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