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Travelport has launched a new hotel programme
that gives Travelport GDS-connected travel agents guaranteed
access to the lowest publicly available rates from a wide range of
global hotel groups.
Launched recently on both the Galileo and
Worldspan GDS, the ‘Lowest Public Rate Programme’ already has more
than 40 participating hotel brands signed up, including
InterContinental Hotels Group, Preferred Hotel Group, Leading
Hotels of the World and Marriott International. More hotel groups
are expected to be added by the end of the year.
Agents booking via Travelport’s ‘Lowest Public
Rate Programme’ have the ability to find and book the lowest
public rate of the day offered anywhere by the participating
hotel, including pre-paid rates and special promotional offers
regardless of whether the rate is flexible or has restrictions.
“By
offering complete rate parity, hotels participating in ‘Lowest
Public Rate’ stand to boost their brand awareness and loyalty amongst travel agents, many of whom prefer booking through the GDS
channel,” said Niklas Andreen, Group Vice President, Hospitality &
Partner Marketing, Travelport. “This is a win-win partnership that
enables our hotel partners to expand their sales opportunities,
whilst giving agents confidence that they have secured the lowest
rate of the day.”
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