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Travelport Launches ‘Lowest Public Rate Programme’

Travel News Asia Latest Travel News Podcasts Videos Thursday, 3 November 2011

Travelport has launched a new hotel programme that gives Travelport GDS-connected travel agents guaranteed access to the lowest publicly available rates from a wide range of global hotel groups.

Launched recently on both the Galileo and Worldspan GDS, the ‘Lowest Public Rate Programme’ already has more than 40 participating hotel brands signed up, including InterContinental Hotels Group, Preferred Hotel Group, Leading Hotels of the World and Marriott International. More hotel groups are expected to be added by the end of the year.

Agents booking via Travelport’s ‘Lowest Public Rate Programme’ have the ability to find and book the lowest public rate of the day offered anywhere by the participating hotel, including pre-paid rates and special promotional offers regardless of whether the rate is flexible or has restrictions.

“By offering complete rate parity, hotels participating in ‘Lowest Public Rate’ stand to boost their brand awareness and loyalty amongst travel agents, many of whom prefer booking through the GDS channel,” said Niklas Andreen, Group Vice President, Hospitality & Partner Marketing, Travelport. “This is a win-win partnership that enables our hotel partners to expand their sales opportunities, whilst giving agents confidence that they have secured the lowest rate of the day.”

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