SIA Partners Channel News Asia for Inflight Scrolling Headlines

Regional news channel, Channel News Asia, is to provide text news headlines to customers on board Singapore Airlines.

Flights equipped with the latest Panasonic eX2 system on KrisWorld, SIA’s inflight entertainment system, will feature the latest news updates in the form of scrolling headlines, provided by Channel News Asia.

The new service will provide SIA customers with up-to-the-minute news through scrolling headline text, more commonly termed “news tickers”.

News from popular categories such as Asia Pacific, Singapore, Business, Sports and Entertainment will be relayed to SIA’s inflight entertainment screens from the website, channelnewsasia.com, while the international news reports will be provided by Agence France-Presse (AFP).

This is the first time that SIA is offering an in-flight news ticker service on its flights.

Mr Tan Pee Teck, Singapore Airlines’ Senior Vice President Product and Services, said, “The ticker tape news service is a step towards offering more value-added services to meet the needs of our customers. On top of KrisWorld’s already extensive selection of entertainment options, we wanted to provide content which would keep our customers updated with real-world information as they are flying with us. We are excited to be the exclusive airline partner of Channel News Asia, one of the most established broadcasting companies in the region.”

 SIA will launch the news ticker service on its 19 Boeing 777-300ER aircraft before extending it to its Airbus A340-500, A330 and A380 fleets to benefit more customers.

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