Anantara Launches Vacation Club

The Anantara Vacation Club, a shared ownership concept, has kicked off in Asia with the opening of its first sales preview centres in Koh Samui and Phuket, Thailand.

Anantara Vacation Club offers a points based multiple destination flexible holiday ownership option for consumers wishing to holiday in Asia and beyond.

The Club Resort Collection initially comprises of luxury private villas on the islands of Koh Samui and Phuket with an additional resort location planned to be added in Bali in the third quarter of 2011.

Over the next five years, the Club will include up to 10 more resorts and expand its marketing reach to Indonesia, China and the Middle East.

In addition to utilising the Club Resorts the club owners can enjoy the opportunity to stay at Anantara Hotels, Resorts & Spas worldwide under the Club Escapes flexible use arrangement.

The Club Owners holiday options are further enhanced by an affiliation to Resort Condominiums International (RCI) which opens up access to over 4000 resorts worldwide.

Harold Derrah, CEO of Anantara Vacation Club, said, "The shared ownership industry is relatively undeveloped in the Asia Pacific region. During the past 11 years, it is estimated that more than US$150 billion of resort timeshare has been sold on a global basis, however this amount is estimated at only about $2.1 billion in the Asia Pacific region. There are almost seven million members in shared ownership on a global basis, and roughly 250,000 in Asia Pacific."

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