Libra OnDemand Launches Full-Service Hospitality Marketing Solution

Libra OnDemand, a leading Software-as-a-Service (SaaS) provider of hospitality solutions natively built using Cloud technologies, is adding an entirely new division to its long list of hotel business offerings.

The newly-launched New Media Hospitality Solutions is a full-service marketing agency that provides interactive media and tactical tools for hospitality organizations to effectively compete in today's marketplace, featuring a range of skills including creative content design, campaign management and database services.

New Media Hospitality Solutions will be offered as an à la carte service, either on a recurring monthly plan or as a one-off campaign on an as-needed basis. These are just a few of the services and technologies available to hospitality organizations under Libra OnDemand’s New Media Hospitality Solutions banner:

• Website design
• Mobile sites and apps creation
• HTML and CSS coding
• Strategic marketing planning and positioning
• Direct online channel marketing
• Search engine marketing and optimization
• Mobile marketing
• Social media management
• Loyalty program development
• Reputation management and monitoring

In addition to this latest foray into full-service marketing, Libra OnDemand continues to provide comprehensive, flexible, secure and affordable solutions to streamline and automate the way customer interactions are managed. Accessed through any web browser, Libra OnDemand’s Hospitality Management System requires no upfront capital investment, has no hidden technology costs and charges no fees for ongoing basic maintenance and support.

 “New Media Hospitality Solutions fills a notable service gap in the global hospitality industry,” said CEO, Gregg Hopkins. “Libra OnDemand now provides hotels with everything they need to effectively understand, target and appeal to their customer base, without the need to search out an additional vendor.”

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