[HD videos below] The Hospitality Sales & Marketing Association
International (HSMAI) has selected Ric Leutwyler, COO of Pegasus
Solutions and president of Utell Hotels & Resorts as one of the
“Top 25 Most Extraordinary Minds in Sales and Marketing” for 2010.
The eighth annual list recognizes the “best of
the best” in the hospitality, travel and tourism industries, and
the recipients were this week honored during a private ceremony
preceding the Adrian Awards Gala, at the New York Marriott
Marquis, and at the Adrian Reception and Gala.
The 2010 “Top 25” recipients were judged by a
panel of senior industry executives for their recent work based on
the following criteria: creativity and innovation; cutting edge
sales or marketing campaigns; triumph in challenging situations;
and sales efforts that resulted in dramatic gains.
In his more than 20 years in the hospitality
industry, Ric Leutwyler has established an international
reputation as an extraordinary mind in sales and marketing of
hotels. At Pegasus, he is responsible for managing all product,
sales, customer support and marketing, as well as strategic
planning and continuous process improvement. He also leads
Pegasus’ Utell Hotels & Resorts service, a leading hotel
marketing, sales and representation services provider, which
together make Pegasus the hotel industry’s largest third-party
marketing and reservations provider.
He joined Pegasus after six
years with Best Western International, Inc. where he served in a
number of senior executive positions working with more than 4,100
hotels in 80 countries and territories worldwide overseeing areas
of brand quality, member services, eCommerce and field marketing,
among others. Prior to joining Best Western in 2002, Ric held
various leadership positions with Cendant Corporation, where he
also served as general manager during his 11-year tenure.
“The Top 25 is a 'hot list' that celebrates the sales and
marketing leaders and innovators of our industry,” said Robert A.
Gilbert, CHME, CHA, president and CEO of HSMAI. “The creative
strategies, passionate dedication and sharp intelligence of these
professionals have not only made a difference within their
organizations but have also truly raised the bar for the
hospitality industry as a whole.”
“It’s a real honor to be
recognized in HSMAI’s annual list, and to share the spotlight with
Pegasus’ and Utell’s two 2010 Adrian Awards – a silver for trade
show marketing campaign and a bronze for email marketing series.
The results we achieved in 2010 are a product of a great global
team I have the opportunity to work with every day,” Leutwyler
At the ITB Asia in Singapore last October, ASIA
Travel Tips.com had the opportunity to interview Mr. Ric Leutwyler
and ask him in one interview about the role Social Media plays in
the travel industry as well as a more general interview about
Utell and Pegasus Solutions.