Starwood has signed an agreement with Amrey
Hotels to operate a Four Points Hotel in Barcelona.
Points by Sheraton Barcelona Diagonal will open this fall marking
the entry of Starwood's Four Points brand into Spain.
the buzzing district 22@ adjacent to the Mediterranean Sea and
within less than 20 kilometres from Barcelona Airport, the Four
Points by Sheraton Barcelona Diagonal will comprise 154 guest
rooms, an all-day dining restaurant, a café, signature bar and
"We are delighted to further strengthen our
partnership with Amrey as we debut our Four Points brand in
Spain. This successful relationship goes back more than five
years with our Le Meridien Ra Beach Hotel & Spa just outside
of Barcelona," said Roeland Vos, President, Starwood Hotels &
Resorts, Europe, Africa and the Middle East. "Barcelona has always
been a top destination for international travellers and a
perfect market for our unique and compelling lifestyle brands.
This agreement further underlines Starwood's commitment to
continued growth and investment in the city of Barcelona and
Four Points by Sheraton Barcelona Diagonal will feature all of the
brand's defining elements, including the signature Four Points
by Sheraton Four Comfort bed, Best Brews local beer
experience and free Wi-Fi in all public areas, reflecting the
brand's promise and insight into the needs of today's
traveller. The hotel will also offer three meeting room
spaces, a pre-function area and a business centre.
The Four Points by Sheraton Barcelona Diagonal is located within
22@, known locally as Barcelona's innovation district. The
area was redeveloped and launched by the city of Barcelona in
2000 to become the centre for design, media and creative
firms. Over time, the neighbourhood has also become a hub for
residential developments, retail stores and shopping centres.
Points by Sheraton Barcelona Diagonal hotel is a conversion of
the existing Amrey Diagonal Hotel currently operated by Amrey
Hotels. The addition of this hotel to the Four Points
portfolio following a renovation and re-branding process is
part of Starwood's strategic plan to convert key hotels
throughout Europe, Africa and the Middle East.
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