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Etihad Airways and Hertz Expand Partnership

Travel News Asia Latest Travel News Podcasts Videos Tuesday, 18 January 2011

Etihad Airways has signed a three-year agreement with Hertz. The partnership is designed to integrate the technology platforms of both Hertz and Etihad Airways to deliver a seamless travel experience from the departure gate to the driving seat.

To help do this, Hertz has built a new dedicated microsite allowing Etihad customers to conveniently book online, and has also created a unique platform enabling Etihad Call Centre staff to offer customers a competitive deal on car hire while booking their flights by phone.

Hertz car rental services are now available to all Etihad customers worldwide through multiple reservation channels, including its website, Etihad call centres, Etihad Holidays and retail outlets.

To mark the beginning of the new partnership, all Etihad customers renting a car with Hertz by 30 April 2011 will have the chance to win a luxurious package of two return Etihad flights to either Europe or Australia, five nights’ 5-star accommodation at a Relais & Chateaux property, and the use of a Hertz Prestige Collection vehicle for five days to explore the open road.

 “The extended strategic partnership is an exciting development from our initial frequent flyer cooperation because it offers our customers the most seamless and integrated process of booking their flights and car transportation requirements at the same time, via many of Etihad’s distribution and service channels,” said James Hogan, Etihad Airways’ Chief Executive Officer. “Etihad Airways and Hertz share the same customer service values of continually seeking to provide their customers with what they want, and I am sure that this extended alliance will be hugely popular across all our markets.”

 Etihad’s Pearl Business Class passengers will receive a 15% discount when renting luxury vehicles from the Hertz Prestige Collection, while Diamond First Class guests will receive complimentary access to the top level of Hertz #1 Club, the President's Circle, which combines superior service and upgrades on every rental.

Hertz and Etihad are building upon the strategic partnership which exists through the Etihad Guest loyalty programme and now expands into a wide range of products and distribution channels. Additional benefits of the new global alliance for Etihad passengers include exclusive promotions offered through the car rental tab at etihad.com, and 500 Guest Miles with every rental.

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