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Hong Kong Disneyland Revises Ticket Prices

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Hong Kong Disneyland Resort will be introducing new pricing from 1 August 2011. The new prices for a 1-Day Ticket will be HK$399 for General Admission Ticket (aged 12–64), HK$285 for a Child Ticket (aged 3–11) and Senior 1-Day Ticket price will be cut by 41% from HK$170 to HK$100.

 The Travel Trade will have a four-month grace period during which they will continue to enjoy the current prices of the 1-Day General Admission and Child Tickets through 30 November 2011. This should give the trade sufficient time to communicate the new pricing package to their clients and make any necessary logistic arrangements.

A new 2-Day Ticket will help visitors save nearly 40%. For only HK$100 more than the 1-Day General Admission Ticket, visitors will be able to enjoy this enhanced-value option to visit Hong Kong Disneyland on any two days within a seven-day period, except for some pre-designated dates.

An Hong Kong Disneyland spokesperson said, “This is the first across-the-board change in ticket pricing in nearly six years since the opening of the resort. This is a carefully-considered package which has taken into consideration a variety of factors such as rising inflation, growing operating costs, guest needs, and respect for the elderly. We have made our best endeavor to minimize the impact to our travel trade and business partners ... As for our guests traveling from overseas, we believe the price adjustment will only have a limited impact on them as the revised ticket price represents only a relatively small fraction of the total traveling expenses.”

The spokesperson added, “Since the opening of Hong Kong Disneyland, we have added more than eight new attractions and entertainment offerings and a series of special events. At the same time, we have strived to control costs and stabilize our ticket prices. However, the cumulative inflation rate has risen by almost 20%, the Hong Kong dollar has depreciated by more than 20% against other regional currencies such as the renminbi, and the addition of new themed areas will increase operating costs. After careful consideration of these factors, we have to adjust the ticket prices.”

 The resort’s first large-scale expansion project is well underway – Asia’s first Toy Story Land will open later this year, while two other new themed areas, Grizzly Gulch and Mystic Point, are expected to open ahead of schedule by 2013.

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