For the third month running Fiji's international
tourist arrival numbers have broken new ground with figures
released by the Fiji Bureau of Statistics showing the destination
set a new record in June 2010 hosting just under 56,000 visitors.
The 55,995 figure achieved for the month easily
surpasses the previous highest ever visitor arrival figure - and
four-year record - set in June 2006 when Fiji welcomed 52,795
international arrivals. The June 2010 figure brings total arrivals
for the year to 272,520.
That figure in itself sets a new benchmark for
Fiji and in the process eclipses the previous record set for a
January-June period in 2008 – a total of 270, 856 - by an
additional 1664 visitor arrivals.
Tourism Fiji CEO Josefa Tuamoto drew attention to the ongoing
strong performance being achieved in Australia which once again
smashed all previous visitor figures for a month of June.
Numbers for the period reached a huge 27,651 arrivals - a
massive 48.3% increase over the corresponding period in
Mr Tuamoto also pointed towards the positive
inroads being achieved in the New Zealand and US markets, both of
which had registered substantial gains over the six month period
with visitor arrival growth increasing exponentially by 16.4 and
Mr Tuamoto said he was
particularly gratified with the national tourist office’s ongoing
efforts in several key emerging markets, and in particular China
and India which have seen both countries emerge this year as
respective eighth and ninth most important sources of visitor
Visitor arrivals from China increased by
31.3% to reach 7684 for the six month period.
Indian visitor arrivals also climbed impressively reaching
1437, an increase of 28.6%.
Traffic from the UK/Europe increased by 3%, the
slight but positive increase attributed to the region’s slow but
steady recovery from the GFC in the period leading up to the key
northern hemisphere holiday period.
are again indicative of the impact our overall marketing strategy
for the destination is having in our various markets plus all the
hard work our regional offices are putting in along with their
industry colleagues,” he said. "We are still bang
on course for the 600,000 'best ever visitor' target we set
ourselves last year.”
Fiji's best ever
international visitor figure remains the 582,602 benchmark set
for the 12 month period January – December 2008.
See other recent news regarding:
Fiji Visitor Arrivals,
Visitor Arrivals in June 2010,