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Value Retail Reports Chic Outlet Shopping Villages Q3 2010 Growth

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Record double-digit growth achieved in Q3 2010 illustrates the ongoing success of Value Retail’s operating model as the Chic Outlet Shopping Villages report an 81% increase in tax refunded sales in Q3 (Jul – Sep) compared to the same period in 2009.

In Q3 2010, the tax refunded sales for each of the nine luxury brand Chic Outlet Shopping Villages have grown faster than their respective city benchmarks (as defined by Global Blue) and, for the second successive quarter, all Villages have achieved growth in excess of 50% in tax refunded sales compared to the same period in 2009.

Across the collection, tax refunded sales generated by non-EU customers have been dominated by two contributing markets year to date: China showing an increase of 95% and the Middle East with an increase of 55%, each respective market representing one quarter of the total of tax refunded sales achieved. The fastest growing market continues to be Russia, however, which at +98% has almost doubled the figures recorded in 2009.

Coveted names that attract international customers include Bally, Belstaff, Bimba & Lola, Calvin Klein, Desigual, Diane von Furstenberg, Marlies Dekkers, Missoni, Mulberry, Nicole Farhi, Tumi, Pringle of Scotland and Vivienne Westwood with some 50 brands currently selecting the Chic Outlet Shopping Villages as home to their only outlet boutique worldwide: Loewe, Smythson, Agent Provocateur, Anya Hindmarch, Matthew Williamson, MCM, and Temperley London.

Hospitality is a key consideration for the Villages with a selection of restaurants and cafés serving local cuisine, including Barlumeria at Fidenza Village which serves regional favourites Prosciutto di Parma ham and Parmigiano-Reggiano cheese. At Maasmechelen Village customers can enjoy traditional Belgian beer at the cycling themed Brasserie Musette, whilst in Barcelona no visit would be complete without sampling the typical Catalan fare offered at La Fonda at La Roca Village.

In addition to the brands and gourmet experience, the Villages offer dedicated Tourism Information Centres, multilingual personal shoppers and valet parking, not to mention the family-friendly details such as secure children’s play areas and pushchairs available on loan for the duration of the customers’ time in the Village.

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