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Kingfisher Airlines Partners HSBC Sri Lanka

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King Club, the frequent flyer programme of India's Kingfisher Airlines, has entered into an alliance with HSBC Sri Lanka, that will allow King Club members who are also HSBC credit cardholders to easily convert their HSBC reward points into King Miles.

Commenting on this unique initiative, Ms. Anshu Sarin, Vice President – Guest Loyalty and Kingfisher Holidays, Kingfisher Airlines Limited said, "At King Club, our vision is to deliver a host of unmatched and innovative benefits across the world to our members, in collaboration with leading national and international brands. The alliance with HSBC Bank, Sri Lanka is yet another initiative that will expand the range of rewards that we offer our King Club guests.”

The alliance will allow HSBC credit cardholders who are also members of King Club, to redeem their reward points towards King Miles. In line with the rewards conversion programme, King Club members will need a minimum of 1500 HSBC reward points (1,000 Mileage Rewards points and 500 Normal Reward points) to get 500 King Miles. To celebrate the tie-up, King Club is offering HSBC Credit Cardholders the following benefits:

• A credit of 20% bonus King miles on conversion of HSBC points to King Miles between 25 August 2010 to 25 November 2010 will increase the overall points available for redemption

• 1000 bonus miles on enrollment into King Club program for those HSBC Sri Lanka card holders who are not currently King Club members between 25 August 2010 to 25 November 2010

• Cardholder Flies Free – An HSBC credit card holder who purchases a return ticket in Kingfisher First on the Chennai-Colombo sector using the HSBC credit card for their family / friends, will get to fly free on the Colombo-Chennai-Colombo route in Kingfisher First anytime between 25 August 2010 to 25 November 2010

• A special 10% off from the rack price on any Kingfisher Holidays package from anywhere across the Kingfisher Airlines network between 25 August 2010 to 24 February 2011

Mr. Sarit Wijeyekoon, Head of Personal Financial Services HSBC, Sri Lanka said, “We are happy to have entered into a strategic partnership with Kingfisher Airlines. This will enable our card holders to enjoy the many benefits offered and to experience frequent travel opportunities.”

Kingfisher Airlines currently flies to 59 cities in India and 8 international destinations and has over 300 daily departures with a fleet of 66 aircraft.

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