According to data compiled by STR Global, hotels
in the Asia Pacific region experienced increases in all three key
performance metrics for June 2010 when reported in U.S. dollars.
In year-on-year measurements, the Asia Pacific
region's OR rose 14.5% to 63.9%, ADR increased 10.8% to US$121.83,
and RevPAR jumped 27% to US$77.83.
"Asia Pacific and its
sub regions were the winners of the regions across the first half
of this year," said Elizabeth Randall, managing director of STR
Global. "All its sub regions reported growth in all three
performance indicators for the first six months driven by overall
improving economic conditions and rising demand."
"The year-to-date demand (occupied rooms) was
unsurprisingly up on year-to-date 2009 (+16%), but also was up on
year-to-date 2008 (+2%) and just up on pre-crisis levels of the
first six months of 2007 (+0.4%). With an overall steady increase
of new supply, the recovered demand creates a solid base for the
region to continue its RevPAR recovery for the rest of the year."
from key market performers for June 2010: (year-over-year
comparisons, all currency in U.S. dollars)
- With a boost from
the Expo 2010, held 1 May-31 October 2010, Shanghai, China,
achieved the largest increases in all three key performance
metrics: Occupancy rose 60.3% to 78.2%, ADR was up 30.5% to
US$135.51, and RevPAR soared 109.2% to US$105.96.
markets, besides Shanghai, reported occupancy increases of more
than 20%: Beijing, China (+33.5% to 66.3%); Hong Kong, China
(+26.9% to 77.2%); and Osaka, Japan (+22% to 72.7%).
Bangkok, Thailand, posted the largest occupancy decrease, falling
25.8% to 34.9%. Phuket, Thailand, ended the month virtually flat
with a 0.2-percent decrease to 36.3%.
- Hong Kong (+21.8% to
US$180.08) and Jakarta, Indonesia (+21.5% to US$81.21), reported
the largest ADR increases behind Shanghai.
- Bangkok posted the
only ADR decrease, falling 7.6% to US$82.16.
Shanghai, four markets ended the month with RevPAR increases of
30% or more: Hong Kong (+54.6% to US$139.08); Beijing (+41.2% to
US$63.52); Osaka (+31.5% to US$81.78); and Bali, Indonesia (+30.1%
- Bangkok fell 31.4% in RevPAR to US$28.68,
reporting the largest decrease in that metric.
Americas Results for
The Americas region recorded positive results in
the three key performance metrics when reported in U.S. dollars
for June 2010.
The region's OR rose 7% to 64.9%, the ADR ended
up 1.8% to US$100.31, and RevPAR
increased 8.9% to US$65.11.
Among the key markets in the
region, Buenos Aires, Argentina, reported the largest occupancy
increase, rising 25.7% to 62.6%, followed by Montreal, Canada
(+23.9% to 77.7%) and Mexico City, Mexico (+20.4% to 59.7%). Rio
de Janeiro, Brazil, was the only market to experience an occupancy
decrease, falling 8.4% to 57.4%.
Montreal reported the
largest ADR increase, rising 34.7% to US$156.49, followed by
Toronto, Canada (+31.1% to US$152.13), and Rio de Janeiro (+26.5%
to US$171.28). San Juan, Puerto Rico (-5.2% to US$145.66), was the
only market to post an ADR decrease. Washington, D.C., ended the
month flat at US$148.79.
Four markets achieved RevPAR
increases of more than 25%: Montreal (+66.9% to US$121.65);
Toronto (+55.9% to US$121.64); Buenos Aires (+33.9% to US$82.30);
and Mexico City (+29.5% to US$67.47). San Juan posted the only
RevPAR decrease, falling 2.7% to US$106.03.
June 2010 results for Europe
The European hotel industry posted mixed results in
year-on-year metrics when reported in U.S. dollars, Euros and
British pounds for June 2010.
"The first half of 2010 showed again a split across
Europe in performance," said Elizabeth Randall. "Hotels in Western and Northern Europe led the way
in ADR improvements (in Euro-terms), whilst Southern and Eastern
European hotels struggled to convert the occupancy gains into
"The month of June was the first month this
year we saw ADR in Southern Europe improve over the same month
last year," Randall added. "Whilst demand growth was stronger
in Eastern Europe (10% year-to-date) than in Southern Europe (9%
YTD), the additional supply entering Eastern Europe (+3% YTD)
limited performance. Southern Europe saw only a 0.7-percent supply
increase for the first six months."
Highlights from key
market performers for June include (year-on-year comparisons,
all currency in euros):
- Munich, Germany, achieved the largest
occupancy increase, rising 26.3% to 77%, followed by Frankfurt,
Germany, with a 20.7% increase to 66.5%.
- Four key
markets posted occupancy decreases: Malmo, Sweden (-4.9% to
65.2%); Birmingham, England (-2.1% to 64.6%); Gothenburg, Sweden
(-1.9% to 70.5%); and Manchester, England (-0.9% to 71.2%).
- The following markets reported ADR increases of more than 15%: Munich
(+35% to EUR123.10);
Geneva (+19.2% to EUR230.93); and Stockholm, Sweden (+16.6% to
- Copenhagen, Denmark, fell 22% in ADR to
EUR99.51, reporting the largest decrease in that metric. Venice,
Italy, followed with a 16.5% decrease to EUR287.60.
- Munich experienced the largest RevPAR
increase, jumping 70.5% to EUR94.79.
- Three markets posted double-digit RevPAR
decreases: Copenhagen (-17.8% to EUR77.36); Milan, Italy (-11.5%
to EUR77.68); and Venice (-10.5% to EUR195.74).
Middle East / Africa June 2010
The Middle East / Africa region reported favourable
results in the three key performance measurements for June 2010
when reported in U.S. dollars.
The region's OR rose 1.7% to 59.2%, the ADR increased 14.3% to US$151, and
RevPAR grew 16.3% to US$89.37.
"The first six months of 2010
saw a mixed performance across Middle East/Africa," said Elizabeth
Randall. "Africa's improving
results boosted the region's overall performance, ending
year-to-date with a 2.6% RevPAR increase."
Middle East was the only sub region globally that still saw both
occupancy and ADR declines for the first half. Nonetheless, Middle
Eastern hotels still achieved the highest ADR (US$201) and RevPAR
(US$125) of all the global sub regions," Randall continued. "As
the addition of new supply entering the Middle East hasn't majorly
slowed down over the past 18 months, showing a 10% increase
year-to-date, the increasing demand (+8% YTD) had a harder time
flittering through into growing occupancy and ADR growth."
Highlights among the region's key markets for June include
(year-over-year comparisons, all currency in U.S. dollars):
With the help of the FIFA World Cup held in South Africa 11
June-11 July 2010, Cape Town, South Africa, and Johannesburg,
South Africa, reported large increases in all three performance
metrics for the month.
- Cape Town's occupancy rose 15.9% to
57.8%, ADR was up 123.9% to US$258.21, and RevPAR soared 159.6% to
- Johannesburg increased 27.1% in occupancy to
80.6%, ADR rose 101.9% to US$201.09, and RevPAR jumped 156.5% to
- Beirut, Lebanon, was the only other key market to
report an occupancy increase (+22.6% to 69.3%).
- Abu Dhabi,
United Arab Emirates, reported the largest decreases in all three
key performance metrics. The market's occupancy fell 23.8% to
54.9%, ADR dropped 29.2% to US$157.41, and RevPAR decreased 46.1%
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